Ashish Chanchlani’s Fake “Ekaki” Episode Drop Sparks Buzz – Viral Marketing Masterstroke

## Fans Wonder If Episode 1 Was Leaked Due to a Clever Prank

For his upcoming web series, Ekaki , Ashish Chanchlani has executed a masterful promotional stunt. Fans thought the first episode had been leaked after he shared a video on social media. But the video quickly turned out to be a light-hearted joke, going viral right away and increasing the series’ buzz.

## Ekaki: A Vibrant New Phase in Ashish Chanchlani’s Professional Life

With Ekaki , the well-known YouTuber is entering a new creative phase and making his directorial debut. The trailer has already become incredibly popular and is trending on all platforms. One of Ashish’s most ambitious projects to date, the series will be released throughout India in five languages.

## The Prank Video That Tricked Everyone

Ashish’s unexpected video started off like a real Ekaki scene. Ashish appeared on screen shortly after, telling viewers to wait for the official premiere on 27 November at 2:04 PM. This was a prank reveal.
Fans applauded the action, comparing it to URI‘s pre-release strategy and calling it a smart and refreshing marketing idea.

## A Horror-Comedy Thriller That Crosses Genres

Ekaki promises equal parts humour, suspense, and jump scares by fusing horror, comedy, and thriller elements. Ashish’s distinctive storytelling style fits in perfectly with this genre.

## Talented Team Behind the Series

Ekaki unites Ashish’s long-time associates:

• Ashish Chanchlani: writer, director, actor, and producer; **Kunal Chhabhria: co-producer; **Akash Dodeja: parallel lead; **Jashan Sirwani: executive producer; **Tanish Sirwani: creative director; **Grishim Nawanii: co-screenwriter; and **Ritesh Sadhwani: Line Producer On November 27, 2025, the series will debut exclusively on ACV Studios’ YouTube channel.

About the author

Neha Nikharge

Neha Nikharge is Assistant Editor at Awesome TV and a writer for AWSM Times. Neha covers Bollywood, OTT releases, celebrity interviews and pop culture for South Asian audiences in the US and around the world, and has written more than 4,500 stories for Awesome TV. Story tips and corrections: hello@awesometv.com.

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